WebDialogue

2010-11-25T01:54:00.001-08:00

Monitor your market with technology - http://ping.fm/I1mH1

2010-11-23T13:08:00.001-08:00

SEO tip: Google Image Optimization (10 Smart Ways of Cashing Google Images to Attract Quality Traffic to Your Website) http://ping.fm/wZ6F6

2010-11-15T13:54:00.001-08:00

25 tips for killer Facebook marketing.
Getting your brand a Facebook page is like getting a shop at the prime location of the newest mall in town... www.webdialogue.eu

2010-11-12T03:31:00.001-08:00

Great apps to customize your Facebook page: http://ping.fm/9ZlZG

2010-10-25T08:44:00.001-07:00

5 Advanced Social Media Marketing Strategies for Small Businesses. http://ping.fm/37pj2

2010-10-22T02:45:00.001-07:00

Five Advanced Social Media Marketing Strategies for Small Businesses...

Social media marketing and the businesses that utilize it have become more sophisticated. More small businesses are beginning to understand how to best leverage online tools to build a community and recognize that engagement and interaction are the foundations of social marketing, but most donâ€™t know whatâ€™s next. What follows are five advanced strategies for small businesses that may already have small online communities and understand how to create an online presence, but donâ€™t know what to do next.

Social media marketing and the businesses that utilize it have become more sophisticated. More small businesses are beginning to understand how to best leverage online tools to build a community and recognize that engagement and interaction are the foundations of social marketing, but most donâ€™t know whatâ€™s next.
What follows are five advanced strategies for small businesses that may already have small online communities and understand how to create an online presence, but donâ€™t know what to do next.

Read on: http://ping.fm/z1JK9

Web safe fonts

2010-08-25T08:19:00.000-07:00

Do you often get bored by seeing the same font types all over the internet and in all computers? Here is a practical overview for you:
A list of all fonts (displayed IN their own font type) safe to use, ranked after certainty of displaying well on the web.

More intro:
• Web designers are currently limited to using only those fonts in their designs that are installed on the end user's machine. Since we can only rely on those fonts that are pre-installed on user's machine being available to the UA, most designers have limited themselves to using one of the 11 Core Web Fonts that they know will be installed on all Windows and Macs.

• This list of Web safe fonts takes into account the most likely Roman Fonts that will be installed on computers. It lists the font name usable by CSS, weights and styles available, the likelihood the font will be installed (based on install source), and a sample of the font as an image. This list is based on hours of research and cross referencing, but is still being vetted. If you find any errors, please contact Jason at speakinginstlyes dot com.

See full list here: http://www.speaking-in-styles.com/web-typography/Web-Safe-Fonts/

Tip: click on rank in the top and you get them listed after their web safetiness.

Find the full article here

Map the internet and touch it

2010-08-18T07:08:00.000-07:00

Take a look at this curious application by TouchGraph

• TouchGraph reveals the network of connectivity between websites, as reported by Google's database of related sites

• You can pull and squeeze it to explore relationships between groups

• This is even interesting from a semantic SEO point of view

Go to the site and fill in any words that you want to explore.

See it and touch it here: http://touchgraph.com/TGGoogleBrowser.html

Find the full article here

Is there SEO for flash sites?

2010-08-11T04:10:00.000-07:00

Yes! From today we offer a solution to make flash sites' content searchable for search engines.

The trick is as follows:
- First we write a script that detects if every new visitor is a person or a search engine, and then presents either HTML or Flash content depending on who is visiting
- Then we produce a simple HTML version of the site content and put it on the web server - that is only visible to search engines, which don't understand the Flash
- While we do the HTML file, we can actually add meta tags to that file, to make it extra searchable
- We can also make sure that this HMTL file is using HTML header and other HTML structures correctly so that search engines read the content correct
- All we would need is FTP access to your flash site

Work in the digital age

2010-07-28T22:51:00.000-07:00

A clouded future. Online services that match freelancers with piecework are growing in hard times. Elance, oDesk, LiveOps and many others offer freelance specialists. This tendency is growing in the web industry.
Millions of workers are embracing freelancing as an alternative to full-time employment or because they cannot find salaried jobs. According to IDC, a market-research firm, there were around 12m full-time, home-based freelancers and independent contractors in America alone at the end of last year and there will be 14m by 2015. Experts reckon this number will keep rising for several reasons, including a sluggish jobs market and workers’ growing desire for the flexibility to be able to look after parents or children.

Read more on The Economist.

Find the full article here

2010-07-20T06:21:00.000-07:00

What it's like to own an Apple product...
Great comic by the Oatmeal. Have a look here: http://ping.fm/iqFV2

How Web 3.0 Will Impact Social Media and PR

2010-07-14T03:00:00.000-07:00

Some points from a great article:

• The old way of doing business where managers look after the media in a given market will become redundant. How people make decisions or are impacted by influence will become more personalised than ever. The information people receive will be more about their past interactions, others they engage with online and the products they purchase and less about where they live.

• The prioritisation of media will become more difficult than ever. In a world where information will be delivered in a niche manner on demand, the old PR economies of reach and influence matter considerably less.

• PR and customer service will move closer together. As the importance of mass media declines and the importance of the individual rises, the separation between journalist and everyday individual will become pointless.

• Everybody will become a company spokesperson. Building on the point above it will be impossible for traditional spokespeople to devote time to the growing number of on the record statements required. Rather corporate affairs and PR departments will need to train the entire organisation for influencer engagements.

• The tools for monitoring sentiment will be dizzyingly complicated. Monitoring your PR reputation simply by looking at the major news outlets outlets will seem archaic (if it isn’t already). Instead, PR departments will employ specially trained analysers to make sense of the wealth of data required to understand the public sentiment towards an organisation.
• PR will be even more important to an organisation. When everybody’s opinion matters, PR will be a paramount consideration in every decision a business makes.

Find the full article here

2010-06-24T22:31:00.001-07:00

Cool visualisation for World Cup: http://ping.fm/EOGQJ

2010-06-24T22:27:00.001-07:00

Cool visualisation for World Cup: *
http://ping.fm/Ola3W*

The Economics of the Internet

2010-06-09T10:18:00.000-07:00

Although quite US-centric this research paper is quite interesting.

Internet Value Chain Economics

Gaining a deeper understanding of the Internet economy

Summary: When considering the technological innovations of the past 50 years, the Internet is probably the one that has had the greatest impact on everyday life in developed economies.
Nearly six out of 10 Americans now shop online and more than four out of 10 bank online. Twenty hours of video are uploaded to YouTube every minute, while 5 percent of all time online is spent on the social networking site, Facebook. The Internet has also changed the way in which businesses operate—today, 64 percent of C-level executives conduct six or more searches per day to locate business information. The Internet has been a source of great good—as evidenced by the role played by Internet-based mapping and communications in the relief effort following the recent Haiti earthquake. The Internet also has shown a negative side — more than 97 percent of all emails are spam, while more than 70 percent of Americans fear online identity theft and 57 percent feel that their personal privacy has been greatly diminished by the Internet.

Go to report now

Source: http://webdialogue.eu/blog/33-news-a-events/180-the-economics-of-the-internet

2010-04-28T03:50:00.001-07:00

WebDialogue recommends this Google Apps status: http://ping.fm/0eR2W

Facebook as corporate intranet?

2010-03-08T05:29:00.000-08:00

We are currently constructing an intranet/extranet network for a client, besides doing their actual website. And yes, don't be mistaken: we recommended using Facebook as intranet/extranet for the company's clients, fans, friends, connections, potential clients etc.

This is an exciting project, and Facebook has quite good facilities for this idea.

· We recommended using the "Facebook Page" as corporate secondary website, as a backup and marketing vehicle for the client's actual website. See more here: http://www.facebook.com/help/?ref=drop#!/help/?page=175

· Then we create a handful of "Facebook groups" for various segments of our client's clients. These groups have individual privacy and access settings. Read more here: http://www.facebook.com/help/?ref=drop#!/help.php?page=982

· It is possible to control exactly what elements on the page/group that we allow to "stream" into the public space of fans/members personal walls etc.

· We also made a complete guide to the company's communication officers on how to set, maintain, delete and create their pages and groups for continuous use.

Not only is this construction a marketing gimmick to make the company look cool. It actually is a way to reach the communities of clients' connections, friends and colleagues. In other words the viral effect does its work as long as you keep your page and group alive.

You can do that yourself, or you can ask us to help you with a suitable strategy, that will make your employees, partners and clients happy and that will make you win new potential markets by entering the biggest community on the planet the corporate way.

A few years ago when Facebook was really winning terrain among the masses the discussion about Facebook as intranet was discussed mainly at an ethical level.
Links:
· http://www.contenthere.net/2007/11/facebook-as-your-intranet.html
· http://www.businessweek.com/the_thread/blogspotting/archives/2007/11/serena_software.html?campaign_id=rss_blog_blogspotting
· http://blogs.bnet.com/harvard/?p=158

Do you have experience with this procedure? Feel free to discuss.

Source: http://www.webdialogue.eu/blog/33-news-a-events/168-facebook-as-corporate-intranet

Curious social web counter

2009-11-13T03:37:00.001-08:00

Living statistics – Many of us who have been following social media since the early 90s are very sensitive to today’s exponential growth in usage of the sharing web. Inspired by real time counters, Gary Hayes put together this little Flash app showing how active & dynamic the Social Web is.

http://www.webdialogue.eu/blog/33-news-a-events/155-social-web-counter

Sidewiki - Google's new SEO tool

2009-10-21T00:56:00.000-07:00

Without much fuss Google recently launched a new toolbar, called Sidewiki. Sidewiki enables people to write and comment on whatever website they visit.

Therefore Sidewiki provides the opportunity to realise early, if visitors are on the site they was searching for - without reading through the whole site. Or if the site is about a product, or service, you can check customer opinions about it.

Sidewiki is related to Search Engine Optimisation. WebDialogue can help you optimise your site by the Sidewiki options.
Nice article: http://searchenginewatch.com/3635252

Learn more about SEO and WebDialogue services at: http://www.webdialogue.eu/seo-services

http://www.webdialogue.eu/blog/33-news-a-events/148-sidewiki-googles-new-seo-tool

If SEO is so important, why wasn't it implemented on my site from the beginning?

2009-10-07T17:21:00.000-07:00

Most website designers haven't learned the importance of search engine friendly website design. In almost every case we've encountered, the site designer is a highly skilled and creative person whose job is to put your ideas on the web. More often than not, the designers have not received any training in search engine optimization and don't think about it while pursuing a cool looking design.

Moreover search engines are also constantly changing their ranking criteria. They do this to prevent gross manipulation of their search tools. Often, website designers are not fully up to date with changes to search engines.

WebDialogue are happy to work with designers at the beginning of the web design process, or we can make every effort to maintain the desired elements of an existing site while converting and introducing new elements to make the site search engine friendly.

http://www.webdialogue.eu/blog/36-news-a-events/154-if-seo-is-so-important-why-wasnt-it-implemented-on-my-site-from-the-beginning

Webdialogue to do SEO and social media work for Europa Language School

2009-10-05T17:43:00.000-07:00

As many other organisations Europa Language School needs more visibility. And they chose to do it online. Therefore WebDialogue is probably going to help Europa Language School with various Search Engine Optimisation and Social Media campaigning in October.
Likewise the Danish researcher Niels Christian Hvidt has asked WebDialogue to help his webpages get better google results.

http://www.webdialogue.eu/blog/36-news-a-events/153-webdialogue-to-do-seo-and-social-media-work-for-europa-language-school

Breakfast presentation: How your business can benefit from SocialMedia

2009-09-30T05:58:00.000-07:00

Niels Bramsen from WebDialogue, SEO & Social Media Manager, will be giving top tips on how your business can benefit from Social Media.
This will happen in the Brussels Business Over Breakfast Club.

Details:
Duration: Thirty minutes
Time & Date: 6 Oct at 7:30
Pleace: Espace Moselle, Rue de Drapiers 40,1050 Ixelles
Read more here: http://www.bbob.be/?m=20091006&cat=7

http://www.webdialogue.eu/blog/36-news-a-events/152-tips-on-how-your-business-can-benefit-from-social-media

2009-09-29T07:27:00.001-07:00

Anyone in Brussels knows where to play squash? Preferably Ixelles.

Google Analytics Training

2009-09-13T22:06:00.000-07:00

Many organisations want to know what visitors are doing on their website, in order to improve readership, business and campaign effects. Some of these are familiar with Google Analytics statistics tool. But very few master it in order to actually evaluate their website.

There is help. You can get Google Analytics Training

Agenda of training seminar:

Brief overview and features of Google Analytics
Who are they and what do the want? Visitor analysis briefing.
Enable your professionals to do website audits (tricks and hints to track improvement potentials)
Top 10 checks for daily or weekly website scan
How to print, extract reports, fetch images etc. from Analytics for client presentation
Q&As

Formal details

Two hours
Power point presentation, paper hand-out and live demo
Training can be at your offices or ours

We are already fully booked for September, but have free slots in October and November. Book now at info(at)webdialogue.eu

Other new seminars to be available soon:

SEO options - What tools and options are available to improve your online visibility? Depending on your needs and the nature of your website, there are many different ways and strategies to make your site visible. This seminar is the entrance.
Social Media for organisations - Lots of tricks, hints and experience gained at the social media market. As an organisation, how can you easiest and with biggest impact get visible and reachable for your clients, members, readers, followers etc.? Strategy and selection.
Websites for beginners - What does hosting, domains, mail, design, graphic, interface (CMS), intranet really mean? And how much of it do you need? We give you the pedagogical overview to arm you for your next web move.
Outsourcing your Administration - Benefit from our years long experience of outsourcing admin support to North Africa, India and Eastern Europe. Learn from our mistakes, and discover which of your tasks could be outsources to save you hundreds of hours and thousands of euros.

http://www.webdialogue.eu/blog/36-news-a-events/150-google-analytics-training

WebDialogue to improve blog and content for Community Intelligence

2009-09-09T09:36:00.000-07:00

The essence of what Community Intelligence do is to give your organisation a wider and easier access to its inherent genius, as well as account for the external change factors, providing a holistic approach to Collective Intelligence & Wisdom, Cultural Transformation, and Evolutionary Leadership.

Webdialogue will improve the site’s blog, edit loads of new content and integrate other website content into same site. We will also be looking into social media for Community Intelligence.

Social Network multi-posting can boost your visibility

2009-09-02T23:47:00.000-07:00

Websites can hardly generate traffic on its own. To get attention of your targeted audience, there are specific search engine optimisation strategies, like

Link building
Search engine submissions
Online social networking

If social networking or blogging is a part of your online strategy then you should post your blogs often for more visits of search engine crawlers. Regular updates pertaining to your business can drive traffic to your blog and site but to harness full benefits of blog posting, don’t limit yourself to one blog only.

A successful internet promotional campaign should have blogs posted on multiple sites like LinkedIn, Facebook, Twitter and of cause sector specific portals of your industry.

Multiple posting takes time and efforts and therefore WebDialogue offers a unique multi-posting service. WebDialogue can manage and post regular updates like news, articles, press releases, videos on your blogs and social networking sites that will boost your internet visibility into a carefully selected range of platforms.

http://www.webdialogue.eu/blog/36-news-a-events/149-social-network-multi-posting-can-boost-your-visibility

WebDialogue moves to bigger offices

2009-08-29T05:27:00.000-07:00

Dear all clients and friends

We are pleased to announce that WebDialogue from September first 2009 will move to bigger offices in Rue d'Arlon 25 in Ixelles - just hundred meter from Place Luxembourg and the European Parliament.

In order to be even closer to our European Affairs clients we will work from this nice spacious office with a first class view to the Parliament. This is the same building that houses lobbyist consultancy cabinetDN and many other European Affairs players.

Other good news: Through the new Erasmus program for exchange of European entrepreneurs we are now hosting a young entrepreneur from Hungary to work with us for the rest of 2009. His name is Marcell, he is a brilliant IT businessman and a true entrepreneur. With joint forces WebDialogue will be able to offer more complex web solutions to our clients.

http://www.webdialogue.eu/blog/36-news-a-events/148-webdialogue-moves-to-bigger-offices

WebDialogue to create new website for Euro Intelligence

2009-08-18T23:24:00.000-07:00

Euro Intelligence is collaborating with WebDialogue to create their new website (www.Euro-Intelligence.eu).

Euro Intelligence Ltd. is a fully independent full-service public affairs agency. Established in 2006, Euro Intelligence is fast developing a cultivated extensive international network of collaborators at the highest levels in Europe.

The site is agreed to be ready in September.

Read more here: http://www.webdialogue.eu/websites/website-production

http://www.webdialogue.eu/blog/36-news-a-events/147-webdialogue-to-create-new-website-for-euro-intelligence

WebDialogue to manage international Facebook ad campaign for SPOT

2009-08-17T10:54:00.000-07:00

Nordic music promotion campaign SPOT has asked WebDialogue to create, develop, run and manage an international campaign in Facebook ads. The campaign will run throughout 2009 and will be visible in several countries.

For the success of any event strategic online promotion is very important. WebDialogue has expertise in conducting online promotion campaigns and therefore, SPOT has decided to partner with WebDialogue for the promotion of Danish music throughout Europe.

Considering the huge popularity of social networking sites, the primary focus will be on Facebook.

http://www.webdialogue.eu/blog/36-news-a-events/145-webdialogue-to-manage-international-facebook-ad-campaign-for-spot

Brief intro to LinkedIn

2009-08-11T21:59:00.000-07:00

http://tinyurl.com/pymdu2

In today’s globalised world the success of your activities might largely depend on social networks. WebDialogue provides you with valuable insights and trusted information to build up your social network. We can promote your online activities on some of the best social networking sites like: Twitter, LinkedIn, Facebook, WordPress and others.

LinkedIn is a social networking site of professionals of trusted contacts. It was launched in May 2003 and has more than 40 million registered users from over 170 industries and 200 countries. Every second a person is joining LinkedIn.

LinkedIn can boast your personal career and also accelerate the success of your whole organisation.

LinkedIn can be used in a number of ways, like:

A contact network is built up that can be used to gain an introduction to someone you wish to know through a mutual, trusted contact
It can be used to find people and business opportunities recommended by someone in your contact network
You can join highly qualified groups for discussing business matters and finding kindred spirits
Your organisation can have an official company profile, which LinkedIn is currently intensely expanding
You can include news and blogging in your company profile within LinkedIn
You can list jobs and search for potential candidates

Don't forget that we can maintain and post your news in all your social media profiles in trusted and well managed ways. That way you will be very present online, and you will increase your site's ranking.

http://www.webdialogue.eu/

WebDialogue to do SEO for Hill and Knowlton Belgium

2009-07-23T03:54:00.000-07:00

The two parties have agreed to optimise Hill and Knowlton’s website http://www.hillandknowlton.be/ to make it rank higher in search engines and perform better with keywords.

Also, WebDialogue will help Hill and Knowlton Belgium with analysis of their web traffic.

Finally there will be a strategic discussions on Social Media approach.

How to be omnipresent in Social Media

2009-07-16T22:13:00.000-07:00

With changing business scenario in European Affairs online social networking is replacing traditional brand promotional and PR approach.

In every sector social media has emerged as a very successful promotional tool. With social networking sites, you can find, follow and communicate with others to build up a strong relationship.
It also helps in achieving business goals by:

Providing seamless interaction with the customers
Promoting corporate as well as personal branding
Creating awareness for your services and goals
Sharing your ideas and getting responses in real-time

WebDialogue provides excellent services to help you connected with your target audience by promoting your business on some of the best social networking sites like: Twitter, LinkedIn, Facebook, WordPress and others.

Social networking sites are very popular among business owners and senior executives of Fortune 500 companies. WebDialogue assists in building contact networks that can increase your business opportunities by creating a positive reputation of your product/service. We develop customised and systematic social networking solutions so that you can get full benefits of social marketing.
Contact us for advise.

2009-07-16T08:19:00.001-07:00

WebDialogue to promote new Danish music all over Europe

Danish music industry really wants to promote and expose new Danish music (rock, pop and other rythmic genres) to all of Europe. They call their promotion SPOT, and it includes a fantastic yearly festival, concerts all over Europe, video display on website etc.

WebDialogue will help SPOT getting even more visible on the web through SEO and social media.

See the sites here:

* www.spotondenmark.dk
* www.spotfestival.dk

Your organisation's website can also get wildly promoted online either by letting us SEO'ify your site or by letting us promote you in diverse social networks such as Twitter, Facebook etc.

(Other tip: Have you heard of the new search engine from Microsoft? Well, here is the new supposed Google killer: http://www.bing.com)

2009-07-16T08:14:00.001-07:00

Testing again

WebDialogue to promote new Danish music all over Europe

2009-07-13T06:26:00.000-07:00

Danish music industry really wants to promote and expose new Danish music (rock, pop and other rythmic genres) to all of Europe. They call their promotion SPOT, and it includes a fantastic yearly festival, concerts all over Europe, video display on website etc.
WebDialogue will help SPOT getting even more visible on the web through SEO and social media.

See the sites here:
www.spotondenmark.dk
www.spotfestival.dk

Your organisation's website can also get wildly promoted online either by letting us SEO'ify your site or by letting us promote you in diverse social networks such as Twitter, Facebook etc.

(Other tip: Have you heard of the new search engine from Microsoft? Well, here is the new supposed Google killer: http://www.bing.com)

Reasons why directory submissions work

2009-07-09T05:15:00.000-07:00

Directory Submission is considered as an indispensable tool of online marketing. One of the most effective ways to promote your website is submitting your website to selected web directories. Following are some of the benefits of directory submission:

• Indexing your website: Search engines index the webpages when they find the link at different places while crawling.

• Click through traffic: Anybody who ends up on the directory page will be able to see your website, giving a good chance that they will visit your website

• Increase in traffic leads to an increase in the website’s rank on the search engine.

Webdialogue offers quality directory submission to its clients by providing:

• Manual directory submission

• Detailed reports of all the directory submissions

• Highest chances for acceptance of your site.

Webdialogue can help you in every aspect of SEO that includes metatags, URL optimisation and submission, Sitemap submission, articles/press release submission and link building to keep you far ahead of your competitors.

Almost ready with new website

2009-06-16T01:58:00.000-07:00

Have peek pre-view:

http://www.webdialogue.dk